My last post, “How to win at Yelp: a guide for businesses” was inspired by the recent controversies surrounding Yelp, and the gist of the post is just what it sounds like. However, I think there are some things Yelp can – and should – do to address allegations of fraud and extortion (beyond a…
Last week, the East Bay Express published a lengthy story accusing Yelp of extortion. Among other things, the article charges Yelp of offering to take down negative reviews of businesses who agree to become “sponsors” and pay for advertising on the site. It’s not the first time Yelp has been the focus of controversy. Last…
Just a year ago, two of my most powerful Internet addictions were Yahoo Fantasy Sports and Yelp. Now, I hardly think about either one. Yelp made me ‘Elite‘ in 2007, which was a nice surprise. By the end of that year, however, my review pace had really tapered off, so I was even more surprised…
As a user experience guy, one of the things I do for my job is try out every new web service that comes along. Most of them don’t really stick, and some I avoid simply because of god-awful naming. I’m talking about you, Frrvrr. Seriously, the Web 2.0 Company Name Generator could have done way…